VisualMedia
VisualMedia Focus September 2005

Welcome to the September edition of VisualMedia's 'Focus' newsletter highlighting a selection of projects that we have been involved with over the past month or so.

As ever we've handled a wide variety of photo assignments including the launch of Costa Coffee in India to betting on the outcome of The Ashes with Ladbrokes in a weird and wonderful way. Continuing with the cricket theme, VisualMedia also sponsored the inaugural Hacks v Flacks match (Financial PR practitioners V Fleet Street's finest business journos), more of which can be read about in this issue.

Please remember that we also offer a full idea generation service, free of charge with no obligation, so do call us to discuss any projects you may be planning.

We look forward to hearing from you.

Kind Regards,



Dan Shillum
Director

LATEST NEWS
Whitbread - Costa Coffee India Launch
"Whitbread - Costa Coffee India Launch"

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Other stories in this update  
Whitbread - Costa Coffee India Launch
Hacks v Flacks - Inaugural Cricket Match
Real Crisps - Move to £2.5M Home
KP Renewables - AIM listing

Ladbrokes.com - Battle of the T-Ashes

Cadbury Schweppes - Generic Photography
BT - Fusion Mobile Service
Microsoft - Connected Caricaturist
Barclays - Interim Results
 
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Whitbread - Costa Coffee India Launch

Whitbread - Costa Coffee India Launch

Costa Coffee, the UK's leading coffee company and part of Whitbread PLC, has announced the opening of its first store in India with 300 stores to follow. The 60 seater store in central Delhi will make Costa the first internationally recognised coffee shop operator to open in India. VisualMedia were commissioned to take photographs representing this announcement and distribute them to the press. This picture was subsequently printed in the Financial Times at 8” x 7”.

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Hacks v Flacks - Inaugural Cricket Match

Hacks v Flacks - Inaugural Cricket Match

VisualMedia were proud sponsors of this inaugural match on August 7th between Financial PR practitioners and business journalists of the UK nationals. The flacks triumphed in a game which swung back and forth until the final overs, but most importantly over £10,000 was raised for charity. Our photographer was also there to record every run, catch and spinner with pictures accompanying stories in both the Telegraph and PR Week.

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Real Crisps - Move to new £2.5M home

Real Crisps - Move to new £2.5M home

Welsh hand-cooked crisp manufacturer, Real Crisps, has found a new home in the shape of a new 65,000 sq ft plant in Crumlin, Newport. Their move to a new £2.5m site has led to the creation of 30 new jobs, all of which have been local appointments, Utilising our regional photography and image distribution package, Real Crisps achieved their objective of obtaining regional press coverage for this announcement.

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KP Renewables - AIM listing

KP Renewables - AIM listing

KP Renewables is a company that supplies the National Grid with energy from renewable sources including fuel crops such as hay. To herald their £60M listing on AIM last month, we set up some shots on location at a working farm in central London where we plugged a lamp in to a bale of hay and then distributed pictures to the UK national press to coincide with the announcement. Pictures subsequently appeared in the FT and the Express as well as regional and trade titles.

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Ladbrokes.com - Battle of the T-Ashes

Ladbrokes.com - Battle of the T-Ashes

The Ashes should be the closest run thing for years and so Ladbrokes.com is offering Mike Gatting and Rodney Marsh a £3,000 charity bet on their respective teams to win the Ashes series. Whichever player loses will pay the ultimate price - he'll have his moustache shaved off in September. All proceeds go to The Lord's Taverners who are raising £1m for the ECB's Chance to Shine Programme over 5 years.

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Cadbury Schweppes - Generic Photography

Cadbury Schweppes - Generic Photography

For all you sweet lovers out there! With a UK wide network of photographer talent to call upon, one of our Birmingham based photographers had the opportunity of visiting Cadbury’s World in Bournville recently to take generic pictures of the various activities and production lines in action. We’re still working our way through the various goodies he bought back to the office but the set of pictures are to be used for various announcements moving forward. Some were also sent out to accompany their latest financial results achieving coverage in the national and trade press.

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BT - Fusion Mobile Service Launch

BT - Fusion Mobile Service Launch

BT Fusion is the new intelligent mobile service from BT. It's a mobile phone (Motorola v560) that cleverly and automatically switches from mobile to landline call rates when you get home. VisualMedia were commissioned by BT to provide a set of pictures to accompany the launch of this product and supply pictures to the press. Images were also uploaded to BT’s extensive media relevant image library hosted on VisualMedia Online at http://www.vismedia-online.com

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Microsoft - Connected Caricaturist

Microsoft - Connected Caricaturist

This picture shows a 'Connected Caricaturist' in London's Leicester Square using a Tablet PC for Windows XP to offer the public their very own digital caricature, delivered by email via wireless network technology. The lovely ‘models’ work on the Microsoft account at commissioning PR agency, Weber Shandwick Technology and pictures were distributed to the trade and technical press as well as being uploaded to VisualMedia Online for global media access.

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Barclays - Interim Results

Barclays - Interim Results

As a preferred photography supplier to Barclays VisualMedia were commissioned in July to take a selection of pictures of CEO John Varley with Barclays’ HQ in the background to accompany their interim results. Firstly, a pre-shoot recce was undertaken to ensure that the set-ups would work before spending 20 minutes at location with John. A mixture of these and some generic pictures were then distributed to the press on results day achieving coverage in the nationals, regional and trade press.

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More information about VisualMedia, and a demonstration of our online image library facility can be found at www.vismedia.co.uk or call the team on +44(0)20 7436 9595

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